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Business Audience Basics Basics Pin formats Pin benefits Measurement Sample Pins How to make Pins Best practices Advertise Ad formats Ad tools Pricing Targeting Sample ads Success stories Log in Sign up How to make donut decorations Trendy party table ideas A healthy-but-yummy simple cake recipe Inspire decision makers People use to shop and plan. They’re looking to make a decision, and your brand can be the perfect fit. Get started Birthday bash How people use Beauty Style Food & drink Travel Home More 52 million US Pinners engage with beauty content on 1 Switch up your beauty routine “ helped me find a hair color I liked, and I showed it to my hairdresser.” Maria Zaragoza, Spain Liven up your wardrobe with a pop of color 35.5 million US Pinners engage with style content on 2 “I bought the coat I'm wearing because I saw a green moto coat in a Pin and I loved it.” Michihiro Tokyo, Japan Gift idea: Custom handcrafted earrings $40 · in stock 72% of food and beverage Pinners in the US have made a purchase based on Pins from brands 3 Easy slow cooker recipes for every occasion “I came across a pumpkin pie Pin that became the perfect ending to my Thanksgiving dinner.” Natalie Los Angeles, California “I can be on for hours looking at travel blogs and travel photographers.” Brenda Oakland, California Top 10 adventures in Indonesia 78% of travel Pinners in the US have made a purchase based on Pins from travel brands 4 45 million US Pinners engage with home content on 5 We believe in better paint for a better world “I've used a lot of tips to keep my plants alive and organize my space.” Alyssa Chico, California Online learning programs for K-12 91% of Pinners say is full of positivity 6 15-minute workouts to start your day Ways to build your brand Showcase your products and ideas Pick from a range of media formats like photos and videos. Engage with your audience Find new fans and see what resonates with your community. Help scale your results with ads Turn Pins into ads so they’re seen by more people. Reach your goals Success at any budget Organic Pins Paid ads Create Pins for free and turn them into ads at any time. You decide how much to spend and how long your ads will run. Learn about ads It's easy to get started Make a profile Create a profile by adding a photo, your location and other details that help you connect with your audience. Claim your sites Claim your website, Etsy page and other social accounts to ensure your name and profile picture appear on every Pin with your content. Create Pins Showcase products, share tutorials and promote site content by creating Pins. Start running ads Once you know which Pins are doing well, promote them and reach more people. Get a business account Log in Create account About Our profile Newsroom Careers Brand guidelines Resources Help Center Academy For developers Engineering blog For Investors Copyright & Trademark Terms of service Privacy & Cookies Personalized Ads © 2019 1 , Internal analysis, Global, Aug 2018 2 , Internal analysis, US, Nov 2018 3 GfK for , Path to purchase study with weekly Pinners, US, Nov 2018 4 GfK for , Path to purchase study with weekly Pinners, US, Nov 2018 5 , Internal analysis, US, Nov 2018 6 Talkshoppe for , Emotions and usage study, US, Dec 2018 * ads are available to business accounts in specific countries. Please refer to our Help Center for more information....